In November, the Youth Empowerment Squad (YES), in cooperation with the Oregon Partnership, created 4 public service announcements addressing the issue of underage drinking. The announcements range from 15-60 seconds and target parents as part of a larger, statewide campaign known as “Face it, Parents.” The campaign highlights the fact that one in three Oregon eight graders is drinking. YES' first PSA is now available online!http://www.faceitparents.com/pagetwo.html. (We're "Ad Number Two"). All of the PSAs remind parents how important they are in their teen’s life and how they can prevent underage drinking by discussing the issue with their teens, setting clear boundaries, and being involved in their child’s daily life. The announcements currently air on radio stations KKCW 103.3 FM, KKRZ 100.3 FM, KIJZ 105.9 FM, KEX 1190 AM, and KPOJ 620 AM.
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Heard one of the PSAs this morning in Portland. Sounded great!
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